HONOR Philippines officially launched its latest AI-powered device — the HONOR 400 5G — on June 28, 2025, and it’s already making waves across the country with record-breaking first-day sales and a vibrant, celeb-filled celebration.
Early buyers who pre-ordered the device flooded HONOR Experience Stores nationwide, forming long queues just to claim their sleek new AI phone. SM Baliwag, one of the launch hotspots, saw massive crowds, capturing the excitement surrounding this much-awaited release.
Priced at only ₱22,999, the HONOR 400 5G didn’t just arrive—it landed with perks! Pre-orders came with exclusive freebies worth ₱9,397, including a JBL Go 4 speaker, HONOR Choice Earbuds Clips, and a Jisulife Pro 1 fan. Plus, lucky customers had a shot at winning a Rolex GMT Master II worth ₱600,000 or a Hermès Lindy Mini Bag worth ₱420,000!
Star Power at the Launch
The nationwide celebration was made even more special with appearances from Miss Universe Philippines 2019 Gazini Ganados and GMA actress Ashley Ortega, who joined HONOR Philippines Vice President Stephen Cheng in commemorating the milestone.
“Today’s launch is a proud moment that reflects the success of months of hard work,” said Cheng. “We’re thrilled to finally bring Your AI Phone, the HONOR 400 5G, to Filipino users.”
A New Era in Mobile Photography and AI
At the heart of the HONOR 400 5G is its 200MP Ultra-clear AI Camera System, equipped with a large sensor and dual stabilization, setting a new bar for mobile photography. Whether you’re snapping expansive views with its 12MP Ultra-Wide Camera, or taking stunning self-portraits using the 50MP Portrait Selfie Camera, you’re guaranteed professional-quality shots every time.
HONOR also levels up content creation with AI Editing tools powered by Google Cloud’s Veo 2, making it easy to turn static images into cinematic moments. Features like AI Eraser, AI Outpainting, and HD Moving Photo bring photos to life effortlessly.
Built to Last, Built to Perform
Packing a 6000mAh Silicon-carbon Battery, the HONOR 400 promises up to four years of reliable use without major degradation. And thanks to 80W HONOR Wired SuperCharge, you can juice up to 40% in just 15 minutes—perfect for busy, on-the-go lifestyles.
Available in Midnight Black, Tidal Blue, and Desert Gold, this powerhouse smartphone boasts 24GB RAM and 512GB storage, making it a serious contender for the best-value flagship this year.
Where to Buy
HONOR 400 5G is now officially available at HONOR Experience Stores, Lazada, Shopee, and TikTok Shop:
It’s also available via Home Credit for as low as ₱979/month for 18 months — making innovation more accessible than ever.
For more details, visit HONOR’s official website or follow them on social media at @honorphilippines on Facebook, Instagram, and TikTok.
#BringPhotosToLife with #YourAIPhone today—because the future is now in your hands.
