- Simultaneous Ceremonies Across SM Malls – SM malls in Telabastagan, Downtown San Fernando, Clark, and Pampanga marked National Flag Day with coordinated flag-raising events.
- A Community United – The gatherings brought together mall employees, tenants, security teams, and local officials to commemorate 127 years of freedom.
- Keeping History Alive – The event served as a meaningful reminder of the 1898 Battle of Alapan and the Philippine flag’s enduring legacy as a national symbol.
In honor of the 127th National Flag Day, SM Supermalls in Pampanga including SM City Telabastagan, SM City San Fernando Downtown, SM City Clark, and SM City Pampanga held meaningful flag-raising ceremonies to commemorate the nation’s rich history and enduring independence.

The ceremonies paid tribute to the first official hoisting of the Philippine flag during the victorious Battle of Alapan in 1898. Employees, tenants, mall security, and local government officials stood together in unity, reflecting on the flag’s significance as a symbol of courage, freedom, and Filipino identity.

Through this collective act of remembrance, SM reinforces its role not only as a lifestyle destination but also as a venue where patriotism and national pride are meaningfully celebrated.